Doing business research is a
daunting experience, it is totally
different from consumer study. In
China, all marketing research firms can
offer assistance for consumers
research, only several of them are really capable of doing business research.
CPResearch has separate team for
business research, we spent a lot of
efforts to accumulated our unique
experiences in this area.
Business research usually employs
following methods:
Desk Research-search secondary data
Professional in-depth interview
Professional Focus Group
Cooperate Visit
Business research has different
focuses. Generally it mainly
involving following aspects: